Subscription Underwear
MeUndies Inc., founded in 2011, claim to sell “the world’s most comfortable underwear,” and consumers seem to agree. Boasting free shipping and returns as well as a 90-day money back guarantee, the company aims to take over your underwear drawer with their hallmark 92% MicroModal®/8% elastane products for both men and women.
Abstract
Social media marketing is a booming opportunity for businesses and individuals of all varieties to spread the message about their products and services. In this paper, I will break down the different social media platforms, their target demographics, their primary purpose, what each platform is best used for and the possible downsides to each platform.